Directorial duo The Malloys have helmed a new spot for the NBA’s This Is Why We Play campaign.

Launched in line with the league’s 2015-16 season kickoff, the spot deftly conveys the gamut of emotions professional sports fans all over the world experience when cheering on their team; nail-biting suspense, hair-pulling angst, breathtaking uncertainty, and unadulterated joyfulness during a moment of triumph.

Simply titled ‘Joy,’ the ad landed Ad of the Day from Adweek who described it as a “stirring spot” capturing the perfect sentiment for basketball’s return to action. Adding, “there is, indeed, plenty of joy on display as fans celebrate the drama, athleticism and transcendence of the game.”

For that fist-pumping feeling of pure joy check out the new spot below, directed by Emmett and Brandon Malloy, and relive what it feels like when that game-clinching ball swishes into the net. Whether you’re huddled around friends staring at the TV screen in your favorite bar, or sitting inside the stadium itself as it erupts, you know that feeling.